iPad causes joblessness, says Rep. Jesse Jackson Jr.

Illinois Democratic congressman and iPad owner Jesse Jackson Jr. has turned on the gadget he used to love. Last month, Jackson gushed over how wonderful the iPad will be for the United States education system. Friday, however, Jackson did a 180 and condemned the iPad as a pariah that will "probably be responsible for eliminating thousands of American jobs." Source of article - Jesse Jackson Jr. says iPad is killing publishing, costing jobs by MoneyBlogNewz.

Jackson believes there won't be writing anymore

The recent bankruptcy of Borders Books and the sea change toward textbookless campuses has the junior congressman from Illinois up in arms today, and the iPad is the catalyst.

"What becomes of publishing companies and publishing company jobs?" Jackson asked the House. "What becomes of bookstores and librarians and all of the jobs associated with paper? Well, in the not-too-distant future, such jobs simply won't exist."

China's role in the iPad also made Jackson angry.

"There is no protection for jobs here in America to ensure that the American people are being put to work."

Being angry about what the U.S. wants

Business Insider points out that Jackson is not considering the wealth the iPad has generated - not only for Apple, however a wide variety of industries. According to MarketCues, there is so much the iPad can do. It can help get billion dollar industries going. Publishers may have many myriad opportunities making up interactive textbooks without costing too much to students because of the e-readers and iPad.

According to @Craigmod, the evolution of traditional publishing was anticipated. The lessened environmental impact of digital writing coupled with convenience and immediacy that electronic books provide translates into good will plus e-commerce transactions. More than 65 percent of iPad owners use the gadget to read electronic books, and the iPad generates more than $2 billion in total revenue per quarter, according to Morgan Stanley.

The revolution can be tablet-televised

The adaption process is necessary for publishers. They should avoid acting like Jesse Jackson Jr. in this case. When looking at 2010 figures, there are a ton of electronic books on Amazon. There are more electronic books than paper books. Similarly, iPad users also support periodicals. YUDU Media reports that iPad users, in comparison to desktop computer browsers, will spend 30 times more time on online websites such as Wired.com, VanityFair.com and GQ.com. In fact, sales of the Wired.com iPad app surpassed the Wired print edition in late 2010.

The commercial for the iPad says, "It's already a revolution, and it's only just begun." There is no longer an invitation for Jesse Jackson Jr.

Citations

@Craigmod

craigmod.com/journal/ipad_and_books/

The Hill

thehill.com/blogs/floor-action/house/148879-jackson-an-ipad-for-every-schoolchild

Huffington Post

huffingtonpost.com/2011/04/17/jesse-jackson-jr-ipad-unemployment_n_850227.html

Market Cues

marketcues.com/blog/2010/02/will-apples-ipad-impact-the-printing-and-publishing-industries/

Neiman Journalism Blog

niemanlab.org/2010/02/the-ipad-business-model-for-news-strategies-publishers-must-embrace/

Publishing Perspectives

publishingperspectives.com/2010/11/simba-releases-statistics-on-ipad-e-book-reading/

Real Clear Politics

realclearpolitics.com/video/2011/04/15/rep_jesse_jackson_jr_blames_the_ipad_for_killing_jobs.html

TSTC Publishing's Book Business Blog

tstcpublishing.wordpress.com/2010/02/26/ipad’s-potential-impact-on-textbook-publishing/

YUDU Media

slideshare.net/yudu/the-apple-ipad-trends-and-statistics

Economies evolve, pontificators pontificate

youtube.com/watch?v=D5X8W7MgbhM